Non-business entities or non-profit organizations are highly known for being the intuitions that conduct various events and programs to assist other groups, individuals, or even other causes.
The non-profit organizations mainly have a shifted focus from profit-making and rather walk forward with greater cause and goals. The non-profit entities are mainly the ones who operate from a more diverse setting.
Most of the time, non-profit organizations work for the poverty, environment, religion, science, research, education, or other areas. The profits generated through the events are not distributed among the organization members.
These tax-exempt organizations pay the profits to those for whom they organize the campaign or the events. Starting with a non-profit organization is a good idea as it is a tax-exempt one, but there are some of the cons related to it too. Have a look:
What are the pros of non-profit organizations?
There are many pros and benefits associated to the non -profit organizations, which makes it a great idea to start with one. Here are the various pros it has to offer:
As a non-profit organization, one has to abide by very limited liabilities. It limits personal liabilities. The members of the directors of a non -profit organization will; receive protections from personal liability.
In case any kind of legal judgment comes forward that the non-profit can pay, the claimants will not be able to collect the money from the members of the organization.
A non-profit organization gains the status of tax-exempt. It is exempted from any kind of federal, local, or state taxes. This benefit helps the organization to use more of their earned resources to use in the greater cause or for the goals.
Founders are separate from the organization:
In case of any kind of fine, lawsuit or debt, or any kind of legal matter involved with the non-profit organization, the founders won't get affected.
The founders of the non-profit organizations are kept apart from the structure of the business, which makes them completely risk-free. Also, the board members and other employees of the organization enjoy the same protection.
As a non-profit organization, you will become eligible to get grants from the government and various other private sectors.
Also, you can get contributions from various other interested individuals. These grants are very helpful to achieve the goal or the mission for which the great has been collected.
A great start to do something noble:
Compared to the profit-making organization, which is all about money-making and revenue earning, the non-profit organizations work for a great cause.
The non-profit organizations are not bound to profit-making; rather, it contributes to the wellness of the society. As a non-profit organization, you can work to address the various problems of society.
What are the cons of non-profit organizations?
Besides the bulk of advantages and pros, there are many coins too of being a non-profit organization that you must consider before starting. Here are the various cons s that you have to face as a non-profit organization:
Resources to start:
As you are thinking of starting with a non-profit organization, it will take a lot of resources during the start. You will need a lot of money and time to start as a non -profit organization.
To get the status of a non-profit organization and to register yourself for the tax exemption, you will need to spend a lot of time and have to work on a lot of areas.
Prohibits you from political campaigns
Being a non-profit organization, you cannot tag yourself up with any kind of political organization. A non-profit organization prohibits you from any kind of lobbying or political campaigning, which can affect your tax-exempt status and imposes a risk to it.
As a non-profit organization, you are meant to make no profits. None of the individuals or the shareholders can receive the profit from such an organization. It becomes quite difficult to generate any kind of interest from the investors.
Difficulty in funding:
The difficulties in funding are one of the very prominent issues that most non-profit organizations face.
It is quite difficult to find investors who are ready to invest without interest. Unless you are gaining a very renowned status, it becomes difficult to get the funding for your goals.
While many difficulties come in the path of a non -profit organization, many areas make it a great idea to start one. Especially when you are akin to doing something for the society or a particular cultural group or any of the greater causes, starting as a non-profit organization gives you great kinds of advantages.
At the same time, it is one of the great ways to separate your path from the usual ways of just accepting paychecks and sticking to your personal life-related goals; rather, you can invest yourself for a greater cause and mission.
Grammar & Style Checkers
If your proposal sounds too generic, the recipients might think it’s made and sent by a robot. So, they won’t bother replying. This is why it’s important to write the message on your own, taking into consideration all you know about the non-profit organization, i.e. their needs and preferences, and list all the reasons why they would benefit from doing business with you.
If you need any assistance with writing a good email, you don’t need to pay for an editor. Instead, you can take advantage of some free software tools. Here are some that you might find very useful:
And once you’re done with creating a well-written b2b proposal, it’s time to send it to potential partners. The more emails you send, the better is the chance that you’ll succeed. A program that can come very useful here is Microsoft Excel.
Also Read: Successful Email Campaign That Will Land You B2b Deals with Nonprofits
Microsoft Excel (and Similar Programs)
Apart from MS Excel, you can also use Apple’s application called Numbers, LibraOffice, or any other program that can open .xls files. Why? Because the database of non-profit organizations comes in this format!
The nonprofits directory contains all the information you need to run a successful email marketing campaign. It comes with a huge number of emails of nonprofits, as well as plenty of details about those organizations. So, once you get ahold of this list, all that’s left is to start sending emails.
Email Marketing & Automation Software
There are over 600k active email addresses in the nonprofits database, so sending emails manually would take literally months of work. This is why a much more cost-effective solution is to use email automation software.
MailChimp is the first email marketing software that comes to mind, as it comes with all kinds of features that can make your email campaign much easier. Of course, MailChimp is just one of many tools that you can pick. Some good alternatives include GetResponse, ActiveCampaign, ConvertKit, and so on. Most of them are subscription-based tools, but the good news is that they give free trials to new users.
First of all, before you start an email marketing campaign; let’s see if you really need one! Are you looking to make more business opportunities to make nice money? Are you looking to offer your products/services to people who are in a need them? Are you looking to get all of this without paying too much cash?
If your answer to all three questions was yes, then you are really in a need of a good email marketing campaign! This is by far the most cost-effective marketing method, which is bound to spread the world about your business and help you land lucrative deals. Don’t believe us? Take a look at some statistics from the previous year:
Speaking of the email software, it an mean the difference between a successful campaign and a total failure. That is why choosing the best one is your first priority. The good news is that there are lots of good programs on the market and most of them are free. Here is a list of best email marketing programs – you won’t make a bad choice, whichever you choose:
The last one on the list seems as the ideal choice if you are an absolute beginner. MailChimp allows you to choose from a number of amazing designs for emails that you can send to upto 2,000 subscribers. You can send a total of 12,000 emails every month, which seems more than enough if you’ve narrowed down the marketing campaign to only the companies that are likely to be interested in doing b2b with you.
Speaking of narrowing your marketing campaign, this can be done easily, but only if you have the right email list. That is why it is crucial to purchase one that contains a large number of organizations, dealing with different causes. This way, you will be able to pick only those nonprofit organizations list that might be interested in your product/service.
Furthermore, with a detailed email database, you will be able to focus your campaign on the organizations that are close to you. This can be a crucial thing if you are, for example, a builder. You surely don’t want to travel across the world to do your work. That’s why it’s best to offer your services to the organizations from your local area or, at least your state.
Also Read: Why It’s Important to Get a Nonprofits List As Soon As Possible
Once you’ve purchased email database and chosen email marketing software, it is time to think about the message you want to spread about your company. You can do it on your own, but if writing engaging content is not your strongest point, perhaps it’s best to hire a professional writer. You can find them at affordable rates at freelancers’ sites like Upwork or Freelancer.
You’ve probably noticed that a number of data miners have included lists of nonprofit organizations in their offer. You must be now wondering what the reason behind this is. How can people profit by using a database with contact details of non-government organizations? The answer is b2b!
Using Nonprofits Database for Business-to-Business Deals
How to Use Details from Database to Make B2b Deals?
The database comes with a huge number of useful info about nonprofit organizations, including their email address. Once you get it, you will have thousands of emails, which you can use to start off your internet campaign. In order to do it, all you’ll need is an email software, such as Mail Chimp. Of course, you will also need to write an engaging message which would persuade the nonprofits into doing business with you.
Read also: How to Make Big Money from Selling to Non-Profits?
Apart from using it for a large-scale email marketing campaign, you can use the list of email addresses to narrow your search and contact directly the companies that are likely to be interested in your offer. If you are, let’s say a builder, there is no need to offer your services to a company dedicated to promoting free speech. Instead, it’s much better to focus your campaign on nonprofits that dedicate their work to building shelters for the homeless, refugees, etc.
But, the emails are not the only thing that is in the database. There are also many other important contact details, including the telephone number and fax, as well as the mailing address of the organizations.
Pros of B2b Deals with Non Profit Organizations
The fact that these organizations don’t make any profit doesn’t mean that no money is involved. On the contrary, such organizations deal with huge amounts of money, which they spend on helping people in need. But, in order to achieve their goal in changing the planet for the better, the nonprofits need all kinds of tools, materials, and resources.
This means that you have a big chance to make a huge amount of profit if you start offering goods to non-profit organizing. Depending on the cause they’re dedicated to, the nonprofits differ quite a lot. Different organizations require different resources to operate. For example, those dedicated to eradicating Ebola or some other diseases are constantly in need of medical equipment. The organizations that fight the hunger need food all the time.
Although they might differ quite a lot, all of these organizations have one thing in common – all of them need office equipment for their employees. A non-government organization cannot operate unless they have a website, management software, etc. This means that they will need computers, mobile phones, and similar gadgets.
All considered, it seems that there’s nice money to be made from b2b deals with nonprofits. But, how are you supposed to find the organizations that would be interested in buying supplies from you? The answer is by using the data found in the non-profit lists.
Read also: 5 Biggest Non-Profit Organizations in the United States
Using Non-Profit Database to Research the Market
In order to make an elaborate business plan, you will need to have the right kind of information. You need to know which non-profit organizations are located in your city or state, but also the exact cause to which they’re dedicated. This way, you will be able to realize whether you have the goods that they need.
One such database is offered by people from www.nonprofitlists.com. Apart from the details necessary for market research, their directory also contains a huge number of email addresses of those companies, as well as other contact data. With hundreds of thousands of emails, telephone numbers, and mailing addresses of nonprofits, you will be able to launch a superb b2b marketing campaign, which is almost guaranteed to bring good results.
Apart from using this list to make business connections, it can also be your source for giving something back to the world. If you are looking to give some money for charity, or offer your services for a noble cause, this database will help you find the right organization.
By definition, non-profit organizations are those who care about the cause, rather than money. This means that all kinds of charities belong to this group, but also the organizations looking to fight for the rights of disempowered people. Right now, there is a huge number of non-profit organizations in the US, but the biggest ones are the following five!
According to the Forbes, YMCA of the USA has received over 1.2 billion dollars in private donations. The Young Men's Christian Association as its official name is, was founded in mid-19th century and has become of the most important non-profit organizations in the world. It has been shaping America’s youth for more than 150 years, but this nonprofit also operates abroad. In fact, there aren’t many places in the world where YMCA is not helping the young people by setting fitness facilities, funding scholarships, etc.
4. Salvation Army
Here’s another charity organization with a long tradition. Same as YMCA, the Salvation Army was also founded by a religious organization. In 1865, the members of Protestant Church in London founded this organization. Although it started in the United Kingdom, the Salvation Army became one of the biggest charities in the United States as well. In fact, in 2016, the Salvation Army of the USA received $1,904 billion in donations.
3. Feeding America
2. The Task Force for Global Health
As the name implies, this non-profit organization is aimed at making the whole world a better place. It was established by Dr. William Foege from Iowa, in 1984. The organization quickly became one of the biggest charity organizations on the planet due to the fact that they have been doing their job very well. In fact, the Task Force for Global Health was responsible for combating various tropical diseases by providing vaccines and improving public health informatics in more than 150 different countries.
1. United Way Worldwide
The charity organization which received the largest donations in 2016 was United Way Worldwide. The non-profit organization has the headquarters in Alexandria, a city in US state of Virginia. The organization is proud of its 130-years-long history, during which it did a lot to improve the income, health, and education of people from all over the world.
Last year, the organization received $3.708 billion in private donations. Apart from the United States, the organization is also active in more than 25 other countries, including France and New Zealand, whose branches proved to be very active in the recent couple of years.
If you are an ambitious business owner who is always looking for new moneymaking opportunities, a good advice is to get a non-profits list. Although it is certain that anyone can profit from such a database, some types of businesses seem destined for it. If your company creates what the non-profits needs, there’s absolutely no chance you will fail!
The only problem with this is that not many entrepreneurs realize the business potential that lies within the non-profit organizations. The fallacy is most likely caused by the name of these organizations – “non-profit”. However, that doesn’t mean that nonprofits are doing their work without any money involved. The truth is actually, quite the opposite!
The reason why they’re called “nonprofit” is that the cause is what brought the members of the organization together, not money. But, same as any other type of organization, nonprofits too need money in order to function. In order to give them a flying start, the government exempts such organizations from the obligation of paying tax. In many cases, the nonprofits are also getting a percentage of the findings from the state.
Every Non-Profit Organization Needs Office Supplies
Finding Your Perfect Niche
Although it seems that those selling office supplies will have a gazillion of business opportunities if they buy a non-profit list, it also seems that any type of business can benefit from this database. The trick is in finding the organizations that need exactly what you got to offer. The good news is that the database from nonprofitlists.com contains a huge number of entries, meaning that you are guaranteed to find an organization that will want to buy what you have to sell.
Actually, there are over 50 thousand records of nonprofits in the United States, all of which you can sort according to their location (city, state). This means that you can focus your search on only the nonprofits that are nearby. With 50,000 emails in your possession, you will be able to a superb email marketing campaign, which is bound to spread the world about your business. Apart from the emails, the directory also contains contact info such as the exact mailing address of the organization, their telephone and fax numbers, etc.
If you are a business owner with lots of ambition, you might be interested in making good deals with non profit organizations in the United States. People tend to overlook the huge potential such companies have. That’s exactly where your chance lies! If you get in touch with the right people from non-profits, you will have a chance to make some really favorable business deals.
What Makes Non-Profit Companies Good form Doing Business With?
Getting in Contact with People from Non Profit Organization
Even if you have an offer that non profits can’t refuse, your job is far from being done. You need to present them your product/service. The problem here is how to get in touch with the people from nonprofit organizations, who are in the position to make decisions. Your best shot would be to get a directory of nonprofit organizations!
If you buy one from nonprofilists.com, you will get a hold of a huge number of emails of people who actually are in charge. In fact, you will get more than 50 thousands of such emails. With so much valuable info, you will be able to target only those nonprofits who are likely to be interested in what your business has to offer.
Using List of Non Profits to Promote Your Business
You can use the list of non profits to promote your business in several ways. Probably the easiest of them all is to advertise your company through email. Email marketing is one of the most efficient ways of marketing and with the info from this directory, there’s no way you’ll fail. However, if you feel that your service/product needs a different kind of presentation, you can use the same directory to do other types of marketing.
This database also contains contact info such as the mailing address of the nonprofits, or the telephone number of the person in charge. This means that you can do a large-scale telemarketing campaign, send promotional letters to their mailbox, etc. If you want to make deals on your own, you can call those organizations personally or even pay them a visit. Whichever marketing method you decide to use, be sure that it’ll be effective only if you get a database of nonprofits in time.
Non Profit Organizations for Human Rights
Amnesty International – With the motto “It is better to light a candle than to curse the darkness”, this non profit organization asks you to take action, instead of complaining. At the moment, there are over 7 million members of the Amnesty International, making the world a better place by tackling issues such as torture, refugee problems, abolition of the death penalty, etc. There’s always room for another member if you want to get involved...
Human Rights Watch – There are over 40 armed conflicts going on in the world at this moment, causing several thousand deaths every year. A huge number of victims are civilians. One of the non-profit organizations that have been actively doing on stopping those conflicts is Human Rights Watch. Apart from the peacemaking efforts, the HRW has been also helping people whose basic human liberties are in jeopardy.
Anti-Defamation League – Despite living in the 21st century, some people are still extremely backwards. Things like racism, anti-Semitism, and homophobia are still prevailing. In fact, they are even backed by the law in some counties. Battle against hate never stops, so if you want to help the good guys to win, get involved in the ADL.
Non Profits for the Protection of the Environment and Animal Rights
Greenpeace – Seem that every person’s duty is to get involved in a cause that protects the environment. Greenpeace is there to raise the awareness of the global warming and the issues that threat to harm the planet.
PETA - People for the Ethical Treatment of Animals organization has been around for almost 4 decades. It seems that they’ve done a very good job in challenging the human conscience. As a result of PETA’s activity, a number of laws that protect animals have been put into action. Still, the battle for animal is ongoing, so PETA needs your help!
Hunger-Fighting Non Profits
Action Against Hunger – According to the United States, there are more than 795 million people on the planet who are hungry as you’re reading this! This statistic is embarrassing for the whole humankind. The good news is that you can do your part by getting involved in the Action against Hunger project.
Children’s Hunger Fund – You have a chance to help poor children from America, but also from the other parts of the world. Check CHF website to see how.
These are just some of the organizations that give their best to make this world a better place. If you want to get contact details of thousands of non profits, get a directory of nonprofit organizations from nonprofitlists.com!
Avoid Spammy Language
This is extremely important for the subject line of your emails, but you should also make sure not to start your messages with promotional words as well. The key in avoiding getting spammed is in making people interested about what you have to offer. The chances are that they will stop reading or even not give your email a chance, if they see that the first sentence is something like “Buy this blah blah” or “Don’t miss this opportunity”, and so on.
This is not only dangerous because users might not like it, but also because their email programs might throw your email straight to the spam folder. This happens automatically if the program notices too many CTO (call to action) words, abundance of punctuation, or certain words, mostly adult-themed.
If you decide to buy a database with emails of non-profit organizations, you need to be extra careful. These companies are not interested in making business deals, so they are most likely to flag your email as spam if it sounds too promotional. The key is in making the message interesting and most of all; relevant to the cause they’re dealing with.
Using Software to Check Your Email’s Spam Level
There are some tools that can help you with this problem. If you feel that your email might be too spammy, you can check it by using online tools like the one found at newslettercreator.com. An even better option is to purchase software for email campaigns like Mail Chimp or Mad Mimi, for example. Using these programs will make sure your emails don’t get wasted. Still, the programs are not enough, if you want to do it properly, you need to write messages not with your product/service in the mind.
Instead, you should focus on the things that those organizations are dealing with. Good news is that the email directory of non-profit organizations offered by nonprofitlists.com allows you to sort the contacts. This means that you can send bulk images with an appropriate message. You can base your emails around the place where the organizations are based, the number of employees, etc.